Last Updated:

1. Introduction

Zoebeauty ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website zoebeauty.world.

We comply with applicable United States federal and state privacy laws, including the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), the Children's Online Privacy Protection Act (COPPA), the CAN-SPAM Act, and the New York Stop Hacks and Improve Electronic Data Security (SHIELD) Act. Where applicable, we also honor rights under other state comprehensive privacy laws, including those in Virginia, Colorado, Connecticut, Utah, and other states with enacted privacy statutes. If you are located in the European Economic Area (EEA) or United Kingdom, we also comply with the General Data Protection Regulation (GDPR) as described in Section 12.

Please read this policy carefully to understand our practices regarding your personal information.

2. Business Information

The business responsible for your personal information is:

  • Company: Zoebeauty
  • Address: 453 4th St, Brooklyn, NY 11215, United States
  • Email: community@zoebeauty.world
  • Phone: +1 718 965 6086

3. Information We Collect

We may collect the following categories of personal information:

3.1 Information You Provide Directly

We collect information you voluntarily provide when you:

  • Fill out our contact form (name, email address, message content)
  • Subscribe to communications or newsletters
  • Correspond with us via email or phone

3.2 Information Collected Automatically

When you visit our website, we may automatically collect:

  • IP address and approximate geographic location
  • Browser type and version
  • Operating system and device type
  • Referring website addresses
  • Pages visited, time spent on pages, and navigation paths
  • Click patterns and interaction data
  • Cookie identifiers and similar tracking technologies (see our Cookie Policy)

3.3 Information from Advertising Partners

If you interact with our advertisements on third-party platforms (such as Google Ads), we and our advertising partners may collect information about your visit, including pages viewed, actions taken, and conversion data. This helps us measure advertising effectiveness and improve our services.

4. How We Use Your Information

We use the collected information for the following business and commercial purposes:

  • To respond to your inquiries and provide requested information
  • To operate, maintain, and improve our website and user experience
  • To analyze website traffic, usage patterns, and audience demographics
  • To measure the effectiveness of our advertising campaigns
  • To deliver and optimize relevant advertisements through platforms such as Google Ads
  • To detect, prevent, and address fraud, security issues, or technical problems
  • To comply with legal obligations and enforce our policies
  • To send administrative communications, including responses to your requests (we do not send unsolicited marketing emails without your consent)

5. Legal Bases for Processing (Where Applicable)

Depending on your location and the nature of the processing, we rely on one or more of the following:

  • Consent: When you explicitly agree (e.g., submitting a contact form or accepting optional cookies)
  • Legitimate Interests: For website analytics, security, and service improvement, where permitted by law
  • Contractual Necessity: To respond to your requests and provide our services
  • Legal Obligation: When required to comply with applicable laws

6. We Do Not Sell or Share Personal Information for Cross-Context Behavioral Advertising

We do not sell your personal information for monetary consideration. We do not share your personal information with third parties for cross-context behavioral advertising (as defined under the CCPA/CPRA) except as described in this policy through standard advertising and analytics tools that you may opt out of as described in Sections 9 and 11.

California residents may submit a "Do Not Sell or Share My Personal Information" request by contacting us using the details in Section 17. We honor Global Privacy Control (GPC) signals where required by applicable law.

7. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected:

  • Contact form submissions: 2 years from the date of submission
  • Analytics data: 26 months
  • Cookie consent preferences: 12 months

After the retention period expires, your data will be securely deleted or anonymized.

8. Data Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties for their independent marketing purposes. We may share your information with:

  • Service Providers: Third-party companies that assist us in operating our website, analytics, hosting, and advertising (subject to contractual confidentiality and data protection obligations)
  • Advertising Partners: Platforms such as Google that help us deliver and measure advertisements, when you have consented to marketing cookies or where permitted by law
  • Legal Requirements: When required by law, court order, subpoena, or governmental authority
  • Business Transfers: In connection with any merger, acquisition, or sale of company assets, with notice to you where required by law

9. Your Privacy Rights (United States)

Depending on your state of residence, you may have the following rights regarding your personal information:

  • Right to Know/Access: Request disclosure of the categories and specific pieces of personal information we have collected about you
  • Right to Delete: Request deletion of your personal information, subject to certain exceptions
  • Right to Correct: Request correction of inaccurate personal information
  • Right to Opt Out: Opt out of the sale or sharing of personal information and targeted advertising
  • Right to Limit Use of Sensitive Personal Information: Where applicable under California law
  • Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights
  • Right to Appeal: If we deny your request, residents of certain states (including Virginia and Colorado) may appeal our decision

To exercise any of these rights, contact us at community@zoebeauty.world or call +1 718 965 6086. We will verify your identity before processing your request and respond within the timeframe required by applicable law (typically 45 days for California residents). You may also designate an authorized agent to submit a request on your behalf where permitted by law.

California Residents: Under the CCPA/CPRA, you have additional rights described above. To learn more, visit the California Attorney General's website at oag.ca.gov/privacy/ccpa.

10. Email Communications (CAN-SPAM Act)

If we send you email communications, we comply with the CAN-SPAM Act. Our emails will clearly identify the sender, include our physical mailing address, and provide an easy way to opt out of future marketing messages. We will honor opt-out requests promptly and do not charge a fee for processing them.

11. Cookies and Online Tracking

Our website uses cookies and similar technologies to enhance your experience, analyze traffic, and support advertising. For detailed information about the cookies we use and how to manage them, please see our Cookie Policy.

You can manage cookie preferences through our cookie banner or your browser settings. You may also opt out of Google personalized advertising by visiting Google Ads Settings or the Digital Advertising Alliance opt-out page.

12. Your Rights Under GDPR (EEA/UK Residents)

If you are located in the EEA or United Kingdom, you have the following additional rights:

  • Right of Access: Request a copy of your personal data we hold
  • Right to Rectification: Request correction of inaccurate or incomplete data
  • Right to Erasure: Request deletion of your personal data
  • Right to Restrict Processing: Request limitation of how we use your data
  • Right to Data Portability: Receive your data in a structured, machine-readable format
  • Right to Object: Object to processing based on legitimate interests
  • Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent

To exercise GDPR rights, contact us using the details in Section 17. We will respond within 30 days. If we transfer personal data outside the EEA, we implement appropriate safeguards such as Standard Contractual Clauses approved by the European Commission.

13. Data Security

We implement appropriate technical and organizational measures to protect your personal data, including:

  • HTTPS encryption for all data transmission
  • Secure server infrastructure
  • Access controls and authentication measures
  • Regular security assessments

While we strive to protect your personal information, no method of transmission over the Internet is completely secure. We cannot guarantee absolute security.

14. Children's Privacy (COPPA)

Our website is not directed to children under 13 years of age, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13 without verified parental consent, we will take steps to delete that information promptly. If you believe we have collected information from a child under 13, please contact us immediately.

15. Links to Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

16. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. Any material changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically. Your continued use of the website after changes are posted constitutes your acknowledgment of the updated policy.

17. Complaints and Contact Us

If you believe we have not handled your personal information properly, you may contact us directly to resolve your concern. California residents may also contact the California Attorney General. EEA/UK residents may lodge a complaint with their local data protection authority.

For questions or concerns about this Privacy Policy or our data practices, please contact us:

  • Email: community@zoebeauty.world
  • Phone: +1 718 965 6086
  • Address: 453 4th St, Brooklyn, NY 11215, United States